#ElHospitalQueTodosDeberíanConocer

Shriners Children's Hospital

Problem

World-class pediatric healthcare comes with a daunting financial weight, leaving families to assume that free care must come with a catch.

Solution

Showcase the true, itemized cost of specialized medical treatment, then reveal how donor support covers every single line item to total zero dollars.

Felipa Creative Studio, Mexico City

Navigating pediatric healthcare shouldn't mean drowning in medical debt. This campaign reframes the conversation around pediatric care in Mexico, showing how unconditional support and transparency remove the financial barrier entirely so families can focus on what matters most.

Year

2026

Recognition

Role

Creative strategy, copywriting, scripting, art direction support, case study video editing.